Blog

What to know before you let an assistant answer your WhatsApp

What we have learned running one: what it has to do, what it must never say, what it really costs and how to test it before you sign up for anything. No sign-up needed to read.

Staffing agencies
WhatsApp recruiting chatbot: what it should do, what it must never say, and what it costs

What a WhatsApp chatbot should do with candidates for hourly roles, what it must never say, and what each message costs at Meta’s US rates.

· 8 min
Home services
How to answer your business WhatsApp after hours without losing the customer

We asked home service businesses for a quote at 11 p.m. The fastest replied nine hours later. What that customer does next, and how to answer at night.

· 7 min
Notary offices in Mexico
WhatsApp for Mexican notary offices: what an assistant can answer at a notaría, and what it never should

What a WhatsApp assistant can answer at a Mexican notaría (requirements, appointments, case status) and what it never should: fees or another client’s file.

· 8 min
Any business
WhatsApp Business auto reply: how to set up greeting and away messages, examples, and where they fall short

How to set up the greeting message, away message and quick replies in WhatsApp Business, with examples to copy, and where auto replies stop working.

· 9 min
Any business
WhatsApp Business API pricing: what you actually pay, and how to get access

What Meta charges per message in the US and Canada since October 2026, what providers add on top, and the two ways to connect your number. With an example.

· 10 min
Staffing agencies
AI recruiter vs. AI recruiting agent: what each one does, and which one a staffing agency needs

The three things sold as an AI recruiter, which one fits a staffing agency hiring hourly workers at volume, what none of them may do, and what it costs.

· 8 min
Any business
How much does a WhatsApp chatbot cost? The three kinds, what each one charges, and what the ads leave out

What a WhatsApp chatbot costs per month, button, AI or custom, with examples for 100, 400 and 1,000 people a month and the fees that show up after the demo.

· 8 min
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